Blank greetings card with envelope featuring:

Herbert Kitchener, 1st Earl Kitchener NPG x96369

© National Portrait Gallery, London

by Alexander Bassano

Kitchener, forseeing a long war, used recruitment campaigns to dramatically expand the British army. Alfred Leete's artwork, 'Your County Needs You', was based on Bassano's photograph of Kitchener, with the addition of a pointing arm. It first appeared on the cover of London Opinion magazine on 5 September 1914, and was adopted for recruitment purposes soon after. Several poster and postcard versions followed, and it became one of the most iconic images of the World War One era.

Card size: 125mm x 175mm

Images are printed in their original proportions, within a white border.